A  downtown block party in Richland Center! Enjoy historic architecture, FREE Music, Games, Kids Activities, Food, Shops, Art, and More!









Invitation to Dream

Invitation to Dream

There are still a lot of details we’re working out, but we’d love to hear some of your ideas too! To help get those creative dreaming juices flowing, here is a list of things we are looking into having this year.



Ocoochapalooza has made it to the Final Four ('Likes' left to hit 500)! ... See MoreSee Less

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It's been a couple year's since the "Paint Like Pollock" event in Richland Center. Should we bring it back for Ocoochapalooza?

The picture is from the always awesome Soul Exposure Photography by Mandy Kellogg
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Can't wait to see Horseshoes & Hand Grenades? Check 'em out at the magical Leo & Leona's on April 3rd. And pick up their new cd while youre there! Ocoochapalooza tickets will go on sale shortly after this. ... See MoreSee Less

We'll be returning to the historic Leo & Leona's Dancehall coming up on Friday, April 3 for our La Crosse area album release celebration get-down! Our friend and delightful songstress Rachel Hanson (M...

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Interested in having a booth at Ocoochapalooza? Just fill out the application and return it to Sue at Studio Art Supply! Don't miss your chance to be a part of making this event spectacular! Or help a friend get word out about their unbeatable arts or crafts by sharing this with them! Because #FriendsDontLetFriendsMissOcoochapalooza ... See MoreSee Less

Richland Center's big downtown event this spring is Ocoochapalooza... which is all about the arts! There will be music and art all day long on Saturday, June 6th. Booth space is available on both Co...

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HUGE thanks to the Richland County Tourism committee for sponsoring Ocoochapalooza! They voted unanimously to grant $5,000 to this year's event. These funds come from room taxes at area hotels. It is a nice, snug fit to pair Richland County Tourism with our event that celebrates life in this beautiful place!

For more info on Richland County tourism, including upcoming events and lodging options: richlandcentertourism.com/
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You got questions, we’ve got answers…

Ocoochapalooza is a block party designed to draw awareness to downtown Richland Center. This sometimes neglected section of the wonderful Driftless Area features interesting architecture, neat stores & restaurants, lots of intriguing arts and artists, and more characters than a Steinbeck novel. Food, games & activities, business promotions, a children’s parade, Farmer’s Market, and a full day/night of live music!

ocoochteam2014Neighborhood Housing Services of Southwest Wisconsin (then NHS of Richland County) sent a team of 8 resident leaders to the Community Leadership Institute in Sacramento in October 2013.  The CLI is a national conference organized by NeighborWorks America to encourage resident engagement and give people the tools to create better communities themselves. They received a grant to help with community building and decided to use those funds to create and organize Ocoochapalooza! We are proud to announce that the 2014 CLI group is using their funds and time to help Ocoochapalooza 2015 grow!

Admission is FREE for the day. The only event that is charged is the Headline show on June 6th at 6pm at the Richland Center Performing Arts Center, 182 N Central Ave, Richland Center, WI 53581. Tickets for the show will be $12 in advance and $15 at the door. Stay tuned for ticket vendors and their location. Remember, there will be FREE music all throughout the day too!

There are municipal parking lots in and near downtown.  Stay tuned for our announcement and coordination of where public parking with be accessible.

You can use the contact form on the website to get ahold of us or email Robert Johnson at robert@nhsrcwi.org, Amber Burch at amber@nhsrcwi.org, or Brett Iverson at Brett.D.Iverson@gmail.com. You can also call Bob and Amber at (608) 647-4949 if you are interested in sponsoring or volunteering for Ocoochapaloza.

We can’t control this, of course. But check here closer to the event for forecast info.  We will provide further info if anything needs to be rescheduled or moved indoors due to weather that day.

Do not bring alcohol, drugs, or weapons.  Try not to bring a bad mood.  Bring yourself, family,  & friends!

Check out some of the artists that will be playing at Ocoochapalooza 2015!

Horseshoes & Hand Grenades

Dead Horses

Count this Penny

The intersections of Court and Central is where all the action will be taking place! Court and Central will be blocked from Main Street to Church Street, and Seminary to Mill, a 4 block area.